Member Spotlight · Northeast · Pennsylvania

Lauren of Wellesley & King

Wellesley & King Blog

What’s your blog name?

Wellesley & King

Where do you live?

Pittsburgh, Pennsylvania

Tell us more about you and your blog

Wellesley & King offers timeless style for the modern women, with a focus on using clothing to positively impact our lives. The blog features versatile elements, styled in a variety of ways, showcasing the concept that great style doesn’t mean a huge wardrobe or an empty wallet!

What people don’t realize about blogging is…

Blogging and social media are a means of telling a story, not necessarily a reflection of real life. Everyone’s lives look glamorous through an Instagram filter, but there’s so much time and thought behind each curated photo in a feed. I use my blog and social media with the intent of inspiring and positively influencing my followers. But in between those flat lay coffee shots, there are many nights in, no makeup, hair unwashed, sitting on the couch, just like everyone else!

What’s the one thing you wish you knew about blogging before you started?

I wish I knew the importance of SEO and worked harder to create content with that concept in mind. It’s a lot harder to go back and adjust old posts than it would have been to focus on the right content from the start.

What’s been your most memorable moment as a blogger?

Attending the Blog Societies workshops and conferences have been so inspiring for me. Coming from a small town, I mostly find myself explaining what a blog even is, so it was comforting to spend time with others who understand the passion for blogging. There’s no underestimating the motivation and inspiration gained by networking with like-minded individuals and learning ways to improve your craft.

Give us your best tip for maintaining a blog work/life balance

Batching tasks together to efficiently work through your to-do’s! If you reach a point where you can plan your content ahead, it will allow you to batch tasks like taking photos, planning social media, writing copy, and reaching out to brands, which will make a huge difference in the amount of time it takes to accomplish those tasks!

Instagram or Twitter?

Instagram

Coffee or tea?

Coffee

Who is the most interesting person you’ve ever met?

I struggled with this question. I think mainly because I haven’t met many celebrities, and I find so many people in my daily life to be interesting and inspiring. In Pittsburgh, I’m surrounded by a growing group of women (photographers, bloggers, designers, writers) who support and cheer for each other, so generally speaking, they are some of the most interesting people I’ve met.

What is your guilty pleasure?

Eating pizza! I love food, and it’s one of my favorite pastimes. I did the Whole30 diet and the #1 thing I could not wait to eat again was pizza. It’s undoubtedly the food I cannot live without.

What’s one product you can’t live without?

Dr. Dennis Gross Alpha Beta Peels. I’ve been using them for years, and nothing has been able to give my skin that smooth, glowing appearance quite like these guys. I use them every few days because they are pricey–but so worth it!

What’s your most memorable trip or vacation?

I was able to travel to Seattle for work a few years ago and was completely taken by the city. I’ve never visited a place before where I immediately felt such a positive energy. I found inspiration all around: on the streets, in the homes, at the market. It is by far my favorite city–I wish it weren’t so far away!

What’s been your favorite part of being a member of The Blog Societies?

TBS has been great for providing tangible tools and also networking opportunities for meeting other bloggers with similar interests. I was so impressed with the TBS Workshop in DC last spring, and the amount of useful information shared for all of the attendees. The small-scale atmosphere made it easier to connect with the other members, and less intimidating to ask questions.

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